Audience Profile for jay from Kidult hood

Phsychographic of the target audience (how you know this)

 The target audience is for young people as the film portrays teenage life in London. the group it is aimed at is strugglers.

 

 

Socioeconomic status of the target audience (and how you know this)

 

 

 The main social classes included are the lower class and the middle class. The kids are not received well by parents or adults due to stereotyping..

Geodemographic of the target audience (and how you know this)

 

 

 

The film is set in west London and in quite a rough area.

Identity according to race, age, gender (socially grouped) and how you know this

 

 

It would appeal to both genders in their teens as the film is about the lives of teenagers. The film works on stereotypes so a teenager would go as some of the ideals in the film would relate to them

Identity according to media tastes (media grouped) and how you know this and what this includes e.g. violence)

The film includes themes of violence, abortion and suicide. These would appeal to different media tastes but some viewers would disagree with then film as it portrays things like this which are often not delved into as they are sensitive subjects

 

 

How does my selected character meet the needs of the audience?

Overall the film aims at a certain group with a certain type of taste, in the film is reared towards teenagers as that is the age which the characters are in the film. Many adults would also watch it as well as it includes some relatable topics. My selected character is jay who is a stereotypical ‘wannabe bad man’ and makes trouble wherever he goes. This meets needs of the audience as there is a character who is interesting and his actions show that he is trying to fit into a certain group of people. Which is relatable to many teenagers.